Robbie Williams in front of handwritten black-and-white text art, part of his exhibition at Moco Museum Amsterdam.

Robbie Williams in Amsterdam

Contemporary Artist

Where Music Meets Art and Mental Health 

The Robbie Williams art exhibition in Amsterdam at Moco Museum offers an intimate look into the mind of one of the most iconic British pop stars of all time. Known for his iconic hits like “Angels” and “Rock DJ,” Robbie Williams is now taking on the most radical thing: reinvention through art

Gallery view with visitor observing Robbie Williams’ large yellow and purple text piece at Moco Museum Amsterdam. Room at Moco Museum Amsterdam featuring black heart artworks and handwritten quotes by Robbie Williams. Colorful wall piece by Robbie Williams reading “I Deserve Every Drop of Love You've Got to Give,” shown at Moco Museum Amsterdam. Minimalist burnout figure artwork by Robbie Williams with text, exhibited at Moco Museum Amsterdam.
Robbie Williams, Pride and Self-Prejudice

Born in Stoke-on-Trent in 1974, Robbie Williams rose to fame as part of the boy band Take That in the early 1990s. After leaving the group, he launched a solo career that made him a global superstar. But behind the stage and the spotlight, Williams wrestled with anxiety, addiction, and depression.

A Journey Shaped by Vulnerability and Self-Expression

Following several stints in and out of rehab, Robbie Williams discovered art as a form of therapy in 2006. Fellow artist David Hockney gave him an iPad to explore digital drawing, and this unexpected gift became a gateway to expressing his inner world.

Pride and Self-Prejudice 

The exhibition Pride and Self-Prejudice is the artist’s first solo museum show and a deeply personal offering. Through raw emotion and dark humour, Williams presents a deeply human experience, breaking away from perfection and embracing the messy, complex aspects of existence.

Authentic Honesty through Creativity

This authentic honesty is what makes the show so powerful. Williams’ art is humorous, reflective, and often uncomfortable, but it invites visitors to confront their own feelings of doubt, shame, and self-love.

Developed in Collaboration with Moco Museum

This event was curated in collaboration with Kim Logchies, Moco Museum founder and creative director. Together, they selected works that speak to a world obsessed with image and perfection, offering an artistic space to pause and reflect.

Mental Health as a Visual Language

Williams turns mental health into visual language. Bold colours and fluid lines bring to life complex inner narratives. From shame to joy, from fear to pride—this is art that doesn’t shy away.

Highlights from the Exhibition

Among the standout pieces is I Feel Vulnerable Most of the Time (2023), which puts emotional fragility front and center. In My Life is Perfect (2023), Williams explores the disconnect between appearance and reality.

The Most Human Exhibition of the Year

I Deserve Every Drop of Love (2023) floods the gallery with warmth and encouragement, a gentle reminder that love is for everyone. The works are unapologetically human.

From Underpants to inner peace

Quirky yet intense, pieces like Underpants and Off to a Nervous Breakdown explore the absurdity of fame. I Was Mentally Ill (2023) depicts the chaos of the mind with satirical visuals.

A Public Journey through Private Thoughts

Visitors get to experience a public sharing of personal battles. These aren’t just paintings—they’re moments of confession, each a step toward self-acceptance and self-love.

Art as a Tool for Embracing Life

Rather than hide from past mistakes, Williams uses art to accept, heal, and move forward. His works reveal that it  is only human to be vulnerable.

From Fame to Transformation

Robbie Williams art is a product of transformation—an artist taking control of his narrative. It’s a celebration of being a man willing to leave behind shame and step into love.

Why you should Visit this Exhibition in Amsterdam

This art exhibition is more than just a look into a celebrity’s mind. It’s a space to see your own reflections. Come for the fame, stay for the healing.

Book your Tickets and Embrace your Inner World

Tickets are now on sale. Whether you’re a lifelong fan or new to Robbie Williams’ work, this exhibition is a chance to discover, learn, and connect with the art of being human.

Meet the Artist Behind the Fame

Through the visual form, Williams reintroduces himself—not as a pop star, but as a contemporary artist. Art is no longer just a backdrop to music—it’s a new stage.

An Invitation to Rejoice in Your Imperfections

“I didn’t lose my mind—it was mine to give away.” These words echo through each piece, inviting audiences to rejoice in their imperfections and to feel seen.

Expect a Transformative Experience at Moco Museum

Located in the heart of Amsterdam, Moco Museum Amsterdam hosts this unforgettable Robbie Williams art experience. A tribute to self-discovery, mental health, and emotional courage.

Art is Healing

Robbie Williams has demonstrated how using art as a tool for processing complex emotions and finding clarity amidst chaos leads to new planes of acceptance and self-love.

Williams’ artistic practice is characterised by bold colours, fluid lines, and a playful yet introspective, satirical tone. Through art, Williams transforms his inner demons into something tangible, inviting viewers to join him on a journey of self-exploration and healing.

Boundless Creativity

Robbie Williams’ transition from global music icon to visual artist reflects his creative evolution and personal growth. Through both his music and art, Williams has shown an unwavering commitment to authenticity and emotional honesty.

Pride and Self-Prejudice at Moco Museum Amsterdam is an invitation to engage with Williams’ story and reflect on your own journey of self-discovery. Whether you’re a long-time fan or discovering Williams’ art for the first time, this exhibition offers an intimate glimpse into the mind of someone just like you and me, daring to expose their hearts and the self-doubt and anxiety that can sometimes feel debilitating.

Secure your Robbie Williams Amsterdam tickets now and experience the transformative power of Pride and Self-Prejudice at Moco Museum Amsterdam, where art meets vulnerability, and healing becomes an artistic masterpiece.

Marina Abramovic with Kim, founder of Moco Museum, during her visit to Moco Museum Amsterdam. TIME magazine mirror artwork by Mungo Thomson with visitors posing at Moco Museum Amsterdam. Visitors admiring vibrant floral digital room at Moco Museum Amsterdam. Colorful Takashi Murakami sculptures displayed at Moco Museum Amsterdam. Large Takashi Murakami artwork featuring Mickey Mouse at Moco Museum Amsterdam. Banksy’s graffiti of a soldier with a smiley face mask and red paint at Moco Museum Amsterdam

Reviews

  • 4.5 uit 5 sterren
    Rated 4.5/5
    6M+ visitors worldwide
  • 5 uit 5 sterren
    Allegra P.
    I visited the museum for the second time. This time, it was richer in artworks, and the temporary exhibition by Robbie Williams really made a difference, raising strong awareness around the topic of mental health. It’s an exhibition that sparks a lot of reflection on current issues.
  • 5 uit 5 sterren
    Theo C.
    Enjoyed this museum more than I expected. Definitely worth the visit and experience. It's not huge, but it is immersive in parts and contemporary art is inspiring. Go, check it out.
  • 5 uit 5 sterren
    Laura B.
    The museum was spectacular! I highly recommend it – it's incredible. The girl at the reception was super friendly, and the museum features a great variety of artists.

Practical Information

  • Open Hours

    Monday – Sunday: 09:00 – 20:00

  • Duration

    Approximately 60 minutes.

  • Location

    Honthorststraat 20, Amsterdam (Museum Square). Get directions via this link.

  • Contact

    Do you have a question? Click here to chat with us (available Monday-Friday from 10:00 – 16:00)
    Or email us at [email protected].
    For all other inquiries see here.

  • Audio Guide

    Don’t forget to bring your headphones to access the free audio tour.

Media Reviews

  • Condé Nast Traveler
    This edgy contemporary art venue boasts an impressively large Banksy collection.
  • Tripadvisor
    With a surprise at every corner and colourful, immersive art installations, Moco Museum is the perfect place to visit with family, and equally the perfect place to visit with friends.
  • Amsterdam Local Gems
    Personal experiences can vary, but many visitors find the museum surprisingly engaging. The atmosphere is relaxed, making it a great spot for both art aficionados and those just looking to enjoy something different.

“I didn’t lose my mind—it was mine to give away.”

Robbie Williams

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