WhIsBe in Amsterdam

Contemporary Artist

Contemporary artist WhIsBe (short for What is Beauty) has established himself as a major player in the world of street art and now the NFT world. His work is at once innocuous and sweet and introduces more substantive themes of cultural examination and subversion.

Renowned for his Vandal Gummy Bear (Red), a symbol of lost innocence, WhIsBe’s art symbolizes the idea that we all start life as naïve children until something happens that turns our world upside down.

The work of a well-known candy turned into a political message is not uncommon for this multimedia artist. WhIsBe draws inspiration from Andy Warhol’s commercial imagery to communicate political messages, which makes them a little more relatable and a little bit sweeter.

WhIsBe’s Vandal Gummy Bear (Red) has been to the New Museum in New York, the lobby of the rebuilt One World Trade Center building, the Governor’s Ball Music Festival, and now at Moco Museum Amsterdam. In the Moco Garden, you can see WhIsBe’s Vandal Gummy Bear (Red) in sculpture and NFT form in the New FuTure!

Get Tickets

Exhibiting artists include

Beanfield by Banksy showing riot police skipping through a green field at Moco Museum Amsterdam

Banksy

Contemporary Artist
Visitors viewing Andy Warhol's Dollar Sign artwork at Moco Museum Amsterdam

Andy Warhol

Modern Artist
Basquiat’s Figure Portfolio, expressive crowned figure in bold colors, on view in Amsterdam.

Jean-Michel Basquiat

Modern Artist
Keith Haring’s Retrospect, grid of colorful dancing figures and symbols, on view in Amsterdam.

Keith Haring

Modern Artist

Yayoi Kusama

Modern Artist
Crew interacting with colorful sculpture at Moco Museum Amsterdam. Andres Reisinger seated in pink padded room installation at museum Amsterdam. TIME magazine mirror artwork by Mungo Thomson with visitors posing at Moco Museum Amsterdam. Pink outdoor art installation with umbrella-like structures at museum Amsterdam. Visitor walking past colorful text-based artwork by Robbie Williams at Moco Museum Amsterdam. Large Takashi Murakami artwork featuring Mickey Mouse at Moco Museum Amsterdam. Classic portrait altered with surreal element by Banksy on display at Moco Museum Amsterdam. Couple admiring immersive digital art wall at Moco Museum Amsterdam.

Reviews

  • Rated 4.5/5
    6M+ visitors worldwide
  • tokyototulips · Google · November 2025
    The Moco Museum is one of our favorite places to visit in Amsterdam! It’s smaller than some of the big museums in the city, which actually makes it perfect for a quick and enjoyable visit without feeling rushed. The space is beautifully designed with so many cute and creative photo spots. We also loved how interactive the exhibits are. What stood out most to me were the meaningful quotes and inspiring messages throughout the museum. I left feeling so motivated and uplifted. Definitely a must-visit for art lovers and anyone looking for a fun, modern museum experience in Amsterdam!
  • Chloe Ng · Google · October 2025
    Situated near all the major museums in Amsterdam, Moco Museum is a cozy yet inspiring spot filled with contemporary & street art. You can explore at your own pace across a few floors, with works by icons like Yayoi Kusama, Banksy, and more. Some immersive pieces are hidden throughout too! Don’t miss the outdoor garden, it’s full of art as well. 🎨🖼️✨
  • Inna Simonova · Google · October 2025
    A vibrant pop & street art gem in the heart of Amsterdam! From iconic Banksy pieces to bold works by Warhol and Haring, every corner bursts with color and creativity. The museum is compact but packed with energy, immersive exhibits, and Instagram-ready moments. Even with a crowd, it’s easy to feel inspired and engaged—definitely worth a visit for anyone who loves modern art, street art, or just a visually striking experience.
  • Alessandra Cortes · Google · October 2025
    Moco Museum is one of those places that instantly sparks your creativity 🎨💭 From the moment you walk in, every corner feels like a piece of art — colorful, modern and full of meaning. It’s not your typical museum… it’s more like stepping into a visual dream. The lights, the mirrors, the pop art. Whether you go on a date, with friends or solo, it’s one of those experiences that leaves you inspired and with the prettiest photos 💕. A must if you’re in Amsterdam
  • Mathis Haas · Google · November 2025
    "Nice modern museum and Moco Amsterdam is the second Moco we visited after the one in Barcelona. I recommend it, and our kids loved the modern / contemporary art more than the classic style museums. In Amsterdam especially good on a rainy day when you can escape to a museum."
  • ihlatif · Tripadvisor · July 2025
    Today’s visit to the Moco Museum in Amsterdam was a highlight of our trip. Housed in a beautiful townhouse just off Museumplein, Moco manages to blend history and rebellion, elegance and disruption, all under one quirky roof. The Banksy collection is every bit as impactful in person as you would expect - sharp, irreverent, and full of hidden (and not-so-hidden) messages. Alongside Banksy, we explored works by Keith Haring, Basquiat, Warhol and other visionary artists who challenge the status quo with colour, energy, and wit.
  • smartboy_jamz · Tripadvisor · June 2025
    I recently visited the Moco Museum in Amsterdam and had a fantastic experience! The museum features an impressive collection of modern and contemporary art, including some iconic works by Banksy - definitely a highlight for me. The pieces were thought-provoking and well-curated, making the visit truly memorable. If you're into street art, pop art, or just want to see some bold, creative works (like Banksy’s), Moco Museum is a must-visit in Amsterdam. Highly recommend!

Practical Information

  • Opening Hours

    Monday – Thursday: 09:00 – 18:00

    Friday – Saturday: 09:00 – 20:00

    Sunday: 09:00 – 18:00

    27 April: 09:00 – 18:00

    5 May, 14 May, 17 May: 09:00 – 20:00

    23 – 25 May: 09:00 – 20:00

  • Duration

    Approximately 60 minutes.

  • Location

    Moco Museum Amsterdam

    Honthorststraat 20, Amsterdam (Museum Square). Get directions via this link.

    Are you traveling by car in Amsterdam? Find a parking space at Q-Park Museumplein.

  • Contact

    Do you have a question? Email us at [email protected].

    For all other inquiries visit our contact page.

  • Audio Guide

    Don’t forget to bring your headphones to access the free audio tour.

GET TICKETS

Media Reviews

  • Forbes
    Located in a sprawling mansion on Museumplein, Moco Museum brings together 20th-century legends like Dalí, Warhol, Keith Haring and Yayoi Kusama, alongside contemporary icons such as Banksy and Jean-Michel Basquiat. Skip the city’s big three art museums in favor of this small but jam-packed gem of modern art on Museumplein.
  • Harper’s BAZAAR
    From Banksy to Basquiat and Keith Haring, Moco Museum brings together the biggest names in modern and street art - making it one of the best museums in Amsterdam. A must-visit for lovers of modern and street art, Moco Museum stands out among Amsterdam’s top cultural institutions. In our opinion, one of the best museums in Amsterdam.
  • Conde Nast Traveler
    Opened in 2016 by prominent local gallerists, Moco Museum continues to hog headlines, helped along by a magnificent setting in Villa Alsberg, a 1904 architectural beauty on Museumplein. With its heady mix of Pop Art and works by graffiti rock stars, Moco has enough contemporary swagger to make the neighboring Rijksmuseum and Van Gogh Museum quake in their old-school boots.
  • Amsterdam Local Gems
    Personal experiences can vary, but many visitors find the museum surprisingly engaging. The atmosphere is relaxed, making it a great spot for both art aficionados and those just looking to enjoy something different.
  • Tripadvisor
    With a surprise at every corner and colourful, immersive art installations, Moco Museum is the perfect place to visit with family, and equally the perfect place to visit with friends.
Open until 18:00
Get Tickets